Fun Facts About Valentine’s Day

February 06, 2020

The day of love is getting closer, for this of you who like to wait until the last minute, you still have seven whole days to make your plans! As restaurant owners, you probably have reservations rolling in, menu items to iron out, and a final schedule to nail down with your staff. If you’re anticipating a busy week next week, now is the best time to take a deep breath and relax for a minute. Here are a few fun facts about Valentine’s Day that you may find really helpful next week!

Fun Facts About Valentine's Day

American’s will spend over $19 billion on Valentine’s Day
More than half (53%) of Valentine’s Day gifts are candy. 37% were flowers in second place, and jewelry and cards came in third.
91% of people will do something special for their partner for Valentine’s Day, and the average amount spent is $90.
Adults between the ages of 25 and 34 spend the most money on Valentine’s Day, averaging $213 just between that age category! The 35-44-year-old are spending an average of $176 and the 18-24-year-olds are spending an average of $168. If you weren’t sure who your target demographic was, you now know!
Every year, more than 36 million heart-shaped boxes of chocolates are sold across the country.
Sorry men, it looks like you’ll be spending twice as much as women this year on gifts. The average man spends $130 on Valentine’s Day, while women spend about $70.
February 14th is the second-largest card giving day of the year, just after Christmas. This year, it’s expected that 1 billion cards will be exchanged around the world.
The only other day that beats Valentine’s Day in floral sales is Mother’s Day.
Surprisingly, young people are leading the trend in floral sales? In 2016, 63% of floral-buying households were under the age of 35.
Passing out Valentine’s is a 600-year-old tradition, according to history.com. The oldest record of a valentine was a poem that Charles Duke of Orleans wrote to his wife when he was imprisoned in the Tower of London in 1415.
Around 65% of American’s consider the color of love to be red and pink, and that the packaging of Valentine’s Day candies should reflect that.

Promoting Your Restaurant for Valentine’s Day

If you are feeling a little behind on the holiday of love - there’s still time to get in on the action. Here are a few ideas you can use to help promote your restaurant over the next week and hopefully drum up some extra traffic.
❤️ Adjust the menu to a Valentine’s Day theme
💕 Use a nontraditional guerrilla promotion to attract media attention
❤️ Offer prepaid Valentine’s bookings to create exclusivity
💕 Create a Valentine’s Day package that sets a romantic tone
❤️ Set up the picture-perfect opportunity for proposals
💕 Sponsor a Valentine’s Day video or photo contest
❤️ Offer a V-Day swag bag with coupons to be used at a later date
💕 Offer something lush and decadent to take home for sharing
❤️ Provide a free Valentine’s Day drink, appetizer, or dessert

We Love LOVE!

As you get closer to the day of love, it can be easy to get swept away through the month and completely forget that it’s coming until it gets here. You have one week to get your restaurant in tip-top shape and ready for the influx of customers, and one of the best investments you can make is in your equipment. Take some time to work with the best commercial kitchen appliance repairmen in Mid-Missouri and get your equipment ready. The only thing worse than not feeling ready for the influx of customers is to have a full house booked for a romantic dinner and find that your oven has failed due to a maintenance issue that could have been caught early on!

Fast Fix LLC offers emergency services, by why cause yourself a heart attack with a last-minute catastrophe. Give us a call for our commercial kitchen repair services in Mid-Missouri and catch the breakdowns before they catch you! Happy Valentine’s from the Fast Fix Team!